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Does Marketing Feel Like A Maze Without An Exit?
Are you exhausted from the inconsistent results and not knowing what to say or how to engage your audience? Your journey towards reliable success and confident marketing starts right here.
It's Time To Swap The Stress For Strategic Steps and Purposeful Progress.
I get it – you're passionate about enhancing lives. You're ready to boost your business visibility and eager to collaborate with remarkable clients...
…but the real puzzle is making your presence known and transforming that into actual sales, right?
I see your efforts to stand out in your space, yet I also see the hurdles that...
- Dim Your Drive and Focus: Leaving you feeling lost and unsure of your next step
- Leave You Bewildered: About which strategies to implement next
Fill You with Self-Doubt: Wondering if you have what it takes to succeed in this competitive landscape
I understand you're swamped with endless 'must-try' tactics and feeling adrift in a sea of marketing 'must-dos.'
What you're yearning for is a rhythm that resonates, crystal-clear direction, and purposeful actions. And that's exactly what we'll infuse into your marketing approach.
I'm here to guide you to a place of marketing mastery.
But don't just take my word for it...
Working with Kirsty was a game-changer for my practice. Understanding how to craft my message totally changed how I connect with potential clients. I'm now confidently attracting the right people who truly benefit from my work.
Emma - Nutritional Therapist
As a life coach, I struggled to market my services effectively. Working with Kirsty boosted my marketing skills but also aligned them with my values. I've seen a remarkable increase in client engagement and sales since working with Kirsty.
Claire - Life Coach
Here’s My Vision For You…
- Be the First Name They Think Of - When it comes to your area of expertise you’re the name on everyone’s lips. You’re not just part of the conversation; you’re leading it.
- Connect Your Way - It’s about forging connections that are as real and unique as you are. We’re saying goodbye to cookie-cutter methods.
- Choose Your Channels Wisely - Let’s find the platforms where your voice resonates the most. You don’t need to be everywhere, just where it counts.
- Grow a Community That Cares - This is about building a community that’s not just big, but truly connected and engaged with your message.
- Claim Your Space Unapologetically - It’s time to step into your power, making your voice heard loud and clear, without hesitation or doubt.
- Open Doors to Cool Opportunities - From podcasts to media features, watch as exciting opportunities start seeking you out.
With targeted know-how, a clear roadmap, and a supportive nudge, you'll get there!
Embark on a seven-week journey that will redefine your approach and relationship with marketing. “Authentic Marketing Simplified” is designed to align your wellness business with strategies that feel natural and effective.
Imagine crafting messages that resonate deeply, navigating social media with ease, and converting leads into loyal clients, all while staying true to your brand’s essence.
More than just a course, it’s a path to Marketing Mastery that will make your efforts as impactful as they are authentic, setting you apart in the wellness world.
Let’s Dive Into Your Week-By-Week Roadmap…
This seven-week live programme is uniquely designed to blend deep-dive trainings with practical, actionable steps, all within a supportive framework of accountability and personalised feedback.
> Week 1: Understanding Your Audience
Discover who your ideal clients are and what they truly need. This week is all about diving deep into understanding your audience, enabling you to connect with them on a more personal and effective level. Learn to identify their challenges, desires, and motivations, forming the foundation of your authentic marketing strategy.
> Week 2: Crafting Your Message and Storytelling
Unlock the power of storytelling in marketing. I'll guide you through the process of crafting a compelling message that speaks directly to the hearts of your audience. Learn how to tell your brand’s story in a way that is not only engaging but also deeply resonates with your clients.
> Week 3: Content Marketing and Social Media Strategy
Step into the world of content marketing and social media, learning how to create content that captivates and strategies that engage. This week focuses on developing a content plan that aligns with your brand values and effectively uses social media to amplify your message.
> Week 4: Email Marketing and SEO Basics
Dive into the essentials of email marketing and SEO. Learn how to build and nurture an email list that fosters a direct connection with your audience, alongside understanding the basics of SEO to enhance your online visibility and attract more clients organically.
> Week 5: Marketing to Sales - Customer Journey Mapping
Transform your marketing efforts into sales by mapping the customer journey. This week is all about understanding the path your clients take from discovery to purchase and how to guide them smoothly along this journey, ensuring a seamless transition from marketing to sales.
> Week 6: Creating Your Marketing Plan
Bring all your learning together to create a comprehensive marketing plan. This week, you’ll develop a clear, actionable plan that outlines your marketing strategies, tactics, and timelines, setting you up for sustained success.
> Week 7: Optimising and Analysing
Learn the art of optimisation and analysis. In our final week, we’ll focus on measuring the success of your marketing efforts, understanding analytics, and making data-driven decisions to continually refine and improve your marketing approach.
I always thought marketing was not my cup of tea, but I was wrong. Working with Kirsty on my social media strategy was eye-opening, helping me to grow my online yoga community by leaps and bounds.
Sian - Yoga Teacher
I was hesitant at first, but working with Kirsty has been worth every penny. The practical tips and personalised approach have helped me reach more clients who need my bodywork services. It's been incredible seeing my appointment diary fill up!
Natasha - Bodyworker
Having won three awards, successfully launched multiple wellness businesses, and supported 7000+ clients (plus hosting a top-ranking wellness business podcast), I’ve gained deep insights into what truly works when it comes to business growth.
My 4 Guiding Principles:
1) I Don’t Do Cookie Cutter
There's no room for one-size-fits-all solutions here. Your business is as unique as your fingerprint and deserves a growth plan that's as snug and bespoke as your favourite jumper. We'll blend and fine-tune until we create a strategy that feels natural to you and resonates with the people you serve.
2) I Don’t Do Invisible Paywalls
You've probably seen those "secret formulas" locked behind hefty price tags, right? Well, not on my watch. I’m all about laying all the cards on the table. Think of me as that friend who shares their best recipes – every single ingredient, no omissions. If I've got some know-how that could help, you'll get it.
3) I’m Not The Expert On Your Business
You are! You’ve got the vision and know-how of your business, and I’m here to help you steer the ship. Think of me as your trusty first mate or the GPS to your road trip. You decide where we're headed, and I help map out the journey. And if we hit some bumps? Well, that’s just part of the adventure we’ll tackle together.
4) I Don’t Measure Your “Success” By Vanity Metrics
Let's be real, running a business can be a rollercoaster, and I'm here for all of it – the whoops, the wows, and the woahs. It’s not just about how much cash you’re making or the number of followers you've got. It's about those lightbulb moments, the leaps of faith, and even those facepalm mistakes you learn from. So when you have those big wins or even when you're questioning what success really means to you, I'm all in.
So, when I talk about the principles that underpin my approach, they’re about laying down roots for long-term success that not only elevate your business but also empower you with the confidence and autonomy to thrive in the wellness industry.
Got Questions? Here's What Other Authentic Marketers Have Been Asking...
What if I feel like I’m no good at marketing?
What if I already know some of these topics? Will the programme feel repetitive?
I’m more impulsive and don’t usually follow a plan. Will this programme work for me?
My business isn’t making enough to justify the investment. I'm feeling torn...
What if I can’t make all the live calls?
Do I have a limited amount of time to access 'Authentic Marketing Simplified'
Working with Kirsty hasn't just upleveled my marketing approach, but my entire mindset about my business. Understanding the customer journey was particularly insightful, helping me create a seamless experience for my students.
Lily - Meditation Facilitator
I felt like I was shooting in the dark with my marketing efforts. Now, I have a clear strategy and a deeper understanding of my clients. My classes are consistently full, and my online presence has never been stronger. So grateful I found Kirsty.
Sophie - Pilates Teacher